Build Amazing Social Media Marketing! Start With These IDeas
In the new century, many business leaders and entrepreneurs are proving the effectiveness of social media marketing. Social media enables your business to communicate with an audience that spans the entire world. Utilizing social media marketing can really help to expand your customer base, thus increasing your sales and exposure.
To drive engagement, your social media sites should include an option to subscribe to your RSS feed. This is the best way for your readers to find your social media profile. By creating this network, you can facilitate a following from other readers.
Connect your Twitter account to your LinkedIn account. This helps you follow your professional Twitter contacts, and lets them do the same. You can gain a lot more professional contacts this way and make your tweets feel a bit more professional as well. This is as simple as installing the LinkedIn Tweets app, which can be found on the LinkedIn homepage.
Make use of the advertising tools that social media sites provide. Not only is it relatively inexpensive, it is targeted towards specific keywords that users post in their profiles. Both Myspace and Facebook offer this targeted advertising that will key in on the right demographics that you are trying to reach.
Update your social media site often. The majority of those who use social media want frequent updates, so if you fail to offer that, you may find your reputation is irreparably damaged. Work on updating your followers a couple of times each week.
Having a photo contest in relation to your brand is an effective way to get followers involved in your social media marketing campaigns. Have your followers submit photos including your brand for a prize for the most creative. Any photos they take for your contest are likely to get shared in their own personal networks, giving your brand exposure to individuals that might not be aware of you.
Browse over Facebook’s games. You could easily create your own game related to your products or industry. Some games even turn into viral phenomenons and are played by millions of users. If you can afford it, have a professional design a game for you, and share it on Facebook.
If you join a social media site, tell your existing customers that you have done so. When a person starts following someone on a social network, the fact that they have done this will often appear on their friends’ feeds. This form of free advertising should not be overlooked. Also, it provides a credible and reliable source, which is better than a simple promotion.
Utilize social media to drive traffic to your brick-and-mortar locations. Let them know about new locations or discounts you have going on. Make your promotions special by limiting them to users who friend your business, or link to a printable coupon for a great deal. Give people a reason to believe that becoming your friend on Facebook will be a good thing for them.
To keep interest, automate Twitter. Automation can be set up on your Twitter and it will allow you to auto-tweet things like blog posts from other people. When you find relevant and trustworthy blogs, you can share them with followers in a timely manner. This will make your page appear more fresh and you’ll be providing good content
Apply the advice from this article to help integrate your business into the world of modern day technology. As you begin implementing social media marketing strategies to promote your business, return to this article from time to time and refresh your memory about the suggestions provided here. You may be surprised to see just how effective these techniques can be.